This is a genuine original crate label. This colourful, unused label for the Herco brand of "Shipping In Season" "Finest Quality Fruits and Vegetables". This produce label was printed for Herrin Sales Co., El Centro, California.
This circa 1960s, vintage label measures 10" x 4" (approx.). This old product label is in very good, unused condition and is eminently suitable for framing. The colours are strong and vibrant with great period graphics.
Vintage food labels are great additions to advertising and ephemera collections. This one is of particular interest to collectors of agricultural or commercial art-related memorabilia. They make ideal "wall art" when framed for display in a study, office, or even the kitchen for a retro diner look.